Wednesday, March 7th, 2018

11:00 AM - Noon, The Library, 3rd Floor

The Strategic Workshop: Advertising & Technology

The Influencer Awards - Developing, Criteria, Categories and Voting

Elizabeth Kiehner, Senior, Global Design Services Director, IBMiX

Andrea Kinloch, SVP Business Development, FBE, Fine Brothers Entertainment

Chris Detert, President, Influential

Tania Yuki, CEO, Shareablee

Melissa Anderson, President and Co-Founder, Public Good

Moderator, Victor Harwood, President, Digital Hollywood

Andrea Kinloch, SVP Business Development, FBE, Fine Brothers Entertainment: As SVP Business Development, Andrea Kinloch connects brands with FBE’s beloved video content to seamlessly edutain the masses and help brands reach the coveted 18-34 year old consumer, as well as managing licensing and new business opportunities. Andrea has worked with a diverse cross section of brands like P&G, Purina, General Mills,  20th Century Fox, Lionsgate, Activision, Nintendo, LG, Oculus, Mattel, Toys R Us, and many others, integrating their products into FBE’s weekly digital shows that reach a rapt audience that can’t skip or ad block the message but instead, eagerly press play.  Prior to FBE, she joined AOL in 2011 to manage the Heidi Klum business as GM to drive branded entertainment revenue and executive produce over 150 videos each year with the multi-faceted super model and fashion guru. Later at AOL, she was Head of

Marketing and Partner Management, and oversaw the marketing, PR, social media and talent partnerships for Original video for Nicole Richie’s “Candidly Nicole,” James Franco’s “Making a Scene,” and Steve Buscemi’s “Park Bench,” among others. Prior to AOL, Ms. Kinloch served as the VP, Integrated Marketing and Brand Partnerships at Warner Brothers Records and VP Strategic Marketing at Rhino Entertainment. She was the key driver in creating new revenue, developing multi-brand partnerships, and monetizing both digital and material content.  She is recognized for her skill in deftly managing complex client relationships, has a successful track record of developing new business, has extensive licensing experience, and a proven ability to negotiate and close high profile deals.   She has had the opportunity to work with a slate of great music talent including legends, Led Zeppelin, Fleetwood Mac and Ray Charles as well as notable artists Linkin Park, Green Day, Seal, Alanis Morrisette, Madonna, Michael Buble and many others. Ms. Kinloch founded Whirl Marketing to create partnerships between talent and brands. Whirl Marketing represents some of the biggest artists, action sports athletes and IP/content including Green Day, The Goo Goo Dolls, The All American Rejects, top ranked skateboarder Sean Malto, surfer Dillon Perillo, web shows featuring chefs Anthony Bourdain and David Chang kids properties like the Power Rangers and iconic designer Paul Frank.

Tania Yuki is the founder and CEO of Shareablee, a leading provider of social content analytics for business. She has spent most of her career in digital marketing, measurement and analytics, and was recently honored with several awards including, the SmartCEO Brava Award, Cynopsis Media Top Women in Digital Award, Direct Marketing News and Multichannel News 40 Under 40, L’Oréal Women in Digital Next Generation Award, and by Advertising Age as a 2015 Media Maven and 2016 40 Under 40. Tania began her career as a media and internet attorney, specializing in digital rights management, IP and film financing. After moving to the US from Australia she was seduced by digital and went on to run an online video content network as head of acquisitions and branding and has also led product management for comScore's Video Metrix, the world's leading online video ratings service. Tania is also the founder of wimlink, an organization that holds regular events and seminars promoting entrepreneurship, leadership and the professional development of women.'

Chris Detert, President, Influential: Chris leads our marketing and PR efforts ensuring awareness of Influential. With 15+ years of experience leading top brands and agencies, including his post as VP of Marketing at the $100M fashion phenomenon, Von Dutch, and his role of CEO at American Rebel PR, Chris aids in our continued growth. Chris holds a Bachelor’s degree from Pepperdine.

Elizabeth Kiehner is the Global Design Services Director and Chief of Staff at IBM. Elizabeth Kiehner is a design thinking evangelist who believes in harnessing the power of creativity to solve global business challenges. By unearthing human insights, Liz co-creates customer-centric experiences that have the power to transform the enterprise. Elizabeth Kiehner’s day ranges from identifying and mentoring the newest crop of talent to capturing the pulse of an ever-changing innovation and technology landscape. Her passion and creativity have inspired some of the world’s most recognized brands with enterprise engagements and design thinking workshops with the C-suite. Elizabeth Kiehner is also a founding partner of Thornberg & Forester, an award-winning, full service design agency in the heart of Union Square in NYC.

Melissa Anderson- President and co-founder Public Good: Melissa is the  President and Co-founder of Public Good Software. the platform for civic action which connects people to actions they can take to create change in the moment that they are inspired. Under Melissa’s leadership, Public Good has become the nation's leader in making news actionable. Past accolades include being named as a Civic Leader by the Air Force Chief of Staff and a “Wonder Woman of Chicago” by IdeaForge. She is an experienced, dynamic speaker as seen at the Online News Association Conference, The White House MSOY annual awards, The Pentagon Channel, and The Working Mother 100 Best Companies Annual Conference and Gala. Melissa is also a mentor for TechStars in Chicago and serves as the President of the Auxiliary Board at the Chicago Children's Museum.

Victor Harwood, founder and President, Digital Hollywood: During the past two decades Victor Harwood has developed and produced over two hundred leading conferences and events for artists, professionals and top executives. Mr. Harwood is considered a leading authority on the convergence of the entertainment and technology industries, founding and organizing such conferences as Digital Hollywood, Digital Hollywood at CES, Hollywood and Space, Politics 2008: The Media Conference on the Election of the President, Media Summit New York, Building Blocks, Advertising 2.0, Digital Hollywood Europe in London, the Entertainment Globalization Initiative, Multimedia Expo, Production East at Lincoln Center, the International Business in Space Conference and the New York Writers Conference. In 1987 Mr. Harwood produced the first HTTP: Conference in the world and 1990, he coined the now ubiquitous expression "The Digital Revolution." Keynote speakers at various Digital Hollywood events have included: Rupert Murdoch, Chairman and Chief Executive Officer, News Corporation; Steven A. Ballmer, Chief Executive Officer, Microsoft Corporation; Jeff Zucker, President and Chief Executive, NBC Universal; Philippe Dauman, President and Chief Executive Officer, Viacom Inc.; Robert A. Iger, President and Chief Executive Officer, The Walt Disney Company; Leslie Moonves, President and Chief Executive Officer, CBS Corporation; Barry Diller, Chairman and Chief Executive Officer of IAC/InterActiveCorp; Ivan Seidenberg, Chairman and Chief Executive Officer, Verizon Communications; Brian L. Roberts, Chairman and CEO, Comcast Corporation; Bob Wright, Vice Chairman & Executive Officer, General Electric Company; Sean "Puffy" Combs, Courtney Love, Chris Blackwell, Chairman of Sputnik7, and founder of Island Records; Bob Wright, Vice Chairman & Executive Officer, General Electric Company and Chairman & Chief Executive Officer, NBC Universal; Mel Karmazin, Chief Executive Officer, SIRIUS Satellite Radio; Scott Marden, President, McGraw-Hill, Information & Media Services; Joel Katz, Managing Shareholder, Greenberg Traurig; Brian E. Becker, Chairman & CEO, Clear Channel Entertainment; Eric Nicoli, Chairman, The EMI Group;